The Google SEO Algorithm and Exact Match Domains

seo 06 300x200 The Google SEO Algorithm and Exact Match DomainsGoogle is always changing how they display search results on their search engine. These constant modifications are what make Google so great. They are always changing, always looking for ways to do things better. Still, they just recently announced that they will be changing their SEO algorithm once again in an effort to cut back on the number of “exact-match” domain names that are of low quality and rank highly in the search results.

The algorithm change will prevent these domains from showing up very high. This change is expected to change just .6% of search results on U.S. queries, says the current head of Google, Matt Cutts. This new change isn’t a part of the comprehensive overhauls that were performed a bit ago. They were called Panda and Penguin and weeded out poor content and spam, respectively.

In some cases, really poor quality sites rank highly and it’s not entirely certain why this happens. These changes are to be rolled out very soon so it is likely you will see sites that use to rank very high with an exact match domain not ranking high anymore. The new SEO algorithm is designed to help level the playing field a little bit and ensure only relevant site right five.

This won’t knock out every exact match domain name from the top of search results. That would be ridiculous because there are many sites with an exact match domain that has completely relevant content and maintains high-quality. These changes were designed to weed out those sites that are taking advantage of keywords to rank highly without having the content to back it up.

This will not punish sites that have good content and keywords that match their content or services. This will only punish sites that have an exact match domain but don’t offer anything really useful to visitors. People have been trying to take advantage of search results since the dawn of the web. Google has managed to set themselves apart by always keeping up with the latest trends and creating new algorithms to maintain the integrity of their search results. That’s why Google has become a verb and why their SEO algorithm is something people try to figure out on a daily basis. How you fare in search results can make or break your business, so it’s a good idea to pay attention to these changes.

m4s0n501

Leave a Reply

Your email address will not be published.Required fields are marked *

*


nine − 5 =

Follow Us On Twitter

Find Us On Facebook

Add Us on Google+

RSS Recent Blogs

  • The Value Of Traffic Vs Rankings With Local SEO
    Many people think that getting the top rank on Google is a sure bet to winning revenue and domination of a market.  That’s nowhere near the truth. What matters more than just ranking high on Google is driving traffic to your website.  Not just everyday traffic but what is referred to as organic traffic, traffic […]
  • Email Marketing, Used Effectively Can Boost Your SEO Results
    Believe it or not, email marketing, used effectively can boost your results in the search engines and should be considered a vital part of your SEO campaigns and finding the right SEO company. One might think that SE’s don’t post emails as part of their rankings but that’s not what we’re driving at.  The key […]
  • Video SEO And You
    Today, video is such a major part of the web that billions of them are loaded each day on sites throughout the world.  They range from every topic imaginable and with the easy access to smartphone cameras and software, the average Joe or Jane can easily become a videographer of sorts.  That being said, the […]
  • Some Reasons Your SEO Campaign Might Lose
    Many people launch their websites or blogs with all the good intentions of doing well.  However down the line they suddenly realize things aren’t going according to plan.  They start to fret and sometimes miss the key indicators that should make a SEO campaign successful.  If you’re missing these indicators then you’re bound to lose.  […]
  • What To Watch Out For From SEO Companies
    Every webmaster who owns a company or anyone who wants their websites to get noticed by the search engines should know what SEO or search engine optimization is all about. If one isn’t savvy it can be a bumpy and disappointing, as well as costly foray. To help avoid these pitfalls let us take a […]
  • Getting Your Marketing To Go Viral The Social Networking Way
    One of the biggest challenges of an internet marketer or anyone using the web to make money is getting that message or content to go viral. There’s no magic bullet or super trick but there are basic strategies the pros use to get the ball rolling. First of all, if you have a product or […]
  • Answering The Big SEO Questions
    SEO or Search Engine Optimization, is still of much debate nowadays regarding its effectiveness. That being said, know the world of SEO and having one’s doubts put aside is very important.  There is a lot of ground to cover for businesses who don’t believe SEO can be of any value anymore.  Here are some simple […]
  • The World Of Negative SEO Blackmail And Google
    If things aren’t bad enough already in the world and on the web, Google and its clients have to deal with a problematic wave of extortion, aka blackmail from the dark forces of Negative SEO gangsters who are threatening webmasters that they’ll damage their Google results if they don’t pay up money. Cybercrime is a […]
  • The Brand New Google Boost to SSL
    Ranking on Google is going to be a lifestyle for many, many people all over the world, and when something comes up that has to do with SEO (especially when it’s brand new) there are going to be speculations related to it. SSL certificates are an integral part of most secure websites, and apparently Google […]
  • SEO errors you can’t afford to make
    SEO, or Search Engine Optimization is still alive and kicking as a functional and effective way to get traffic to your website, blog, or other online presence. If you run a business it is a must have series of tools and processes that requires much study and application. Doing SEO right isn’t just a matter […]