Geofencing With Facebook, Google, And Instagram

Geofencing is a term used while using RFID or GPS technology for the creation of virtual geographic boundaries. It enables the software to trigger a response if any mobile device enters or exits a specific area. In terms of advertising, it is the targeted advertising for the users in a particular geographical area. Geofencing permits …

Image SEO: How Can You Improve Your Visual Search Strategy?

Image SEO can be a huge factor in increasing website traffic. In this article, we’ll be going over a presentation on the subject by Gianluca Fiorelli, an SEO and digital marketing consultant, given at a recent e-summit. Keep reading to find out his best tips on optimizing images to generate organic results. Fiorelli heavily emphasized …

Joining The SEO Possibilities Of Co-citation And Co-occurrence

As all SEO professionals are trying to figure out the Google algorithms and become proactive in terms of marketing strategies, you need to ensure that you are not falling victim to some buzzwords. Let’s understand the meaning of co-citation, co-occurrence, and how they are different. We will also see whether to use these strategies for …

New Innovations in SEO

For the past two decades, search engine optimization (SEO) has held its own as a niche in the online marketing community. However, many people would argue that this part of internet marketing remains stagnant. While there are a lot of Google updates occurring and new software platforms entering the scene the basic strategies remain similar …

SEO and PPC – The 2 Main Marketing Tools of 2018

For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …