When working on content for your site, having a content marketing plan is very helpful. What you post on your site has a considerable effect on how much traffic goes to your site each month. Therefore, developing the best content marketing strategy you can is of the utmost importance. By following our guide below, you …
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If you have a small business of your own and you do not have a website, you need to look into it. With our simple step-by-step tutorial, you will see that setting up a website may not be as hard as you thought. First off, if you do not think you need a small business …
Although the United States isn’t currently in a recession doesn’t mean that we’re recession-proof. In fact, many believe that we’re likely to face a recession in 2023. Regardless of what size business you own, it’s vital that you have a marketing strategy for when and if this occurs. Fortunately, there are many recession-proof business marketing …
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When your rankings suddenly take a dramatic drop in the search engine results pages (SERPs), you may find yourself wondering why. Instead of allowing this to make you anxious, take the steps to figure out what’s happened. Have Your Google Rankings Really Dropped? Your rank tracker may be messing up so make sure there are …
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Your business website and a good SEO strategy can have a powerful impact on your business. As just 4% of businesses use TikTok SEO, it is about time you consider using this platform to stand out and get ahead of the competition. What can TikTok SEO do to my business? What effect does it have …
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One of the important parts of Google’s local search and pack algorithms is NAP consistency. This is also important for your users’ journeys since they may discover you in online directories and social bookmarking sites. When you’re sure you have this consistency you’ll find search engines make fewer mistakes when processing your data and customers …
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If you are reading this, you must evaluate your website and think if it’s according to the latest standards. However, a plan to redesign a website isn’t something companies would always like to invest in. But sometimes, it becomes a necessity than a choice. If your website has aged or isn’t performing as it should …
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Remember when a single-word keyword was good for SEO? Nowadays, it is all about the long-tail keyword! These keywords play an important part in any search engine optimization plan. These phrases can provide you with many potential customers, and help your business grow. Now is the time to come up with a long-tail keyword plan …
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While you are running a PPC ad campaign on Google or any other similar platform, you are paying each time someone has clicked on the ad. When you are doing your work well you can expect a large number of clicks for converting them into sales or whatever the objective of the PPC campaign is. …
Dominating search results for important terms related to your business is often the primary goal today. Developing a keyword list and integrating them in articles is what most businesses and marketing organizations do. They track rankings of a website for those terms to evaluate the kind of leads they are generating. Both marketers and businesses …
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