Should I Even Bother With SEO For My Ecommerce Store?

If you have any sort of online presence, you will need to engage in SEO efforts. This is true whether you have a website, blog or eCommerce operation. Let’s take a look at a few reasons why SEO matters when it comes to your online store. 1) Everything Gets Indexed Google and other search engines index everything that is published on the Internet. Therefore, it is in your best interest to get your product descriptions and other vital information posted on the Internet where everyone Read More +

SEO Is More Than It Appears To Be

Since the way SEO is done nowadays is an ever changing landscape, SEO experts find themselves often on the edge of their seats trying to catch up to changes, and customers need to know that SEO isn’t a magic bullet but a methodically laid out series of techniques and strategies. Primarily, customers have to realize that just because they’ve hired an SEO firm that their websites and webpages won’t just shoot to the top of Google in the blink of an eye. Any SEO firm Read More +

SEO Strategies The Newbie Way

Many companies and individuals can’t afford a SEO expert at first. SEO calls for specific knowledge and applied tactics and technologies. That being said, there are some things that a newbie can do to get off on the right foot regarding SEO. Primarily, one’s website should be professionally designed and functional. This means a smart and effective layout, easy navigation, keyword optimization, and of course quality content that is informative and relevant. The engineering of your website is the foundation upon which your site must Read More +

What’s On The Horizon For SEO And Google?

The fact of the matter regarding what’s on the horizon regarding Google and SEO is unknown but wee can tell from past and present actions by Google, it may not look good for the unprofessionals in SEO. At present, the highest level of professional SEO are those webmasters and marketers who display honesty, relevance, and technical knowledge. Google has been hitting the SEO industry with algorithms that are meant to vanquish the spammers and scammers out there and those tech savvy people who have exploited Read More +

Surviving Google’s Sidebar Slashing

Many people woke up recently to notice a change on the Google search results pages. The sidebar to the right that traditionally listed several advertisements is now gone. Kaput, 86’d, eviscerated. The change has now shaken up the SEO, advertising, and internet marketing fields and no one knows what to expect next. What this means from the start is that the opportunities for making a front page of Google’s results is slim. It’s going to cost more money and the competition is sure to be Read More +

Repairing Your Site By Optimizing Your SEO

Repairing your Search Engine Optimization via Optimizing that SEO may seem like a poor choice of words, but that’s essentially what you’re doing when you take on the task of getting your website up and running properly for Google. As always, the first step is to check out the fundamentals o what makes a website look and act professionally. If your site is slow to load, full of errors, has rotten content, conflicts of any kind, it will damage your SEO and that means you Read More +

Black Hat Is A Bad Habit

In the world of SEO, since it’s very inception, here have been people who’ve tried to beat the system via deception and other underhanded tactics. The common term for this is called ‘Black Hat’, and the practices are still being done today, but with severe penalties. There are several tactics used to do Black Hat, but the oldest and most prevalent are the foundation of these practices. Even when these tactics are discovered and countermeasures implemented by the search engines, some webmasters still use them Read More +

The Present State Of Keyword Density In SEO

Keywords have for a long time been the golden ring regarding SEO and website placement on the search engines. Nowadays, the question arises whether or not the emphasis on keywords and keyword density is necessary or a detriment. In the old days, when webmasters found out the more keywords that were put on a website, the higher it ranked, led to an industry and haphazard practice that involved webmasters and marketers to engage in what is called as “keyword stuffing”. It worked for quite a Read More +

Listen To The Future Of Voice Search SEO

Every now and then a new thing appears on the web that makes web, content, an digital marketers stand up and take notice. Nowadays that new thing is ‘voice search’. People using voice search to operate their computers is growing at a rapid pace. It’s part of the growing aversion from traditional computing to simple computing via tablets and smartphones. People don’t want or have time to get geeky anymore. They want quick results without difficulty of use. As would be expected, Google and the Read More +

Things That Ruin Your Local SEO Campaigns

From the start, it’s the fundamental to the complex things you’ll have to face regarding local SEO. Nobody is going to do it for you unless you hire a professional to do it. There are things you can do from the start to make sure you minimize problems and things you can do now to remedy problems. Here we’ll cover things from website structure to duplicate listings to the proper way of content efficiency. First of all, make sure your site is professionally structured. Don’t Read More +