The Present State Of Keyword Density In SEO

Keywords have for a long time been the golden ring regarding SEO and website placement on the search engines. Nowadays, the question arises whether or not the emphasis on keywords and keyword density is necessary or a detriment. In the old days, when webmasters found out the more keywords that were put on a website, the higher it ranked, led to an industry and haphazard practice that involved webmasters and marketers to engage in what is called as “keyword stuffing”. It worked for quite a Read More +

Dealing With The Confusion About SEO

SEO can get confusing at times. It’s because it involves so many variables that it’s difficult to keep tabs on all of them. From software to tactics to strategies, it’s a problem of insufficient data, wrong data, every changing algorithms, rumor, gossip, and more. Sifting through it all can be a tiresome task. First of all, people need to know exactly what SEO is. It’s simply the engineering of a website so that it can be better accessed and ranked highly by the world’s search Read More +

Listen To The Future Of Voice Search SEO

Every now and then a new thing appears on the web that makes web, content, an digital marketers stand up and take notice. Nowadays that new thing is ‘voice search’. People using voice search to operate their computers is growing at a rapid pace. It’s part of the growing aversion from traditional computing to simple computing via tablets and smartphones. People don’t want or have time to get geeky anymore. They want quick results without difficulty of use. As would be expected, Google and the Read More +

Good Tips For Better SEO

One SEO tip that should work is updating your copy content to include a good number of keywords and keyword groups. What this means is that your basic niche should be focused on in your website copy content and any additional topics should tie-in to those keywords and groups. For example, let’s say you’re selling fishing equipment for freshwater sports. You would of course have copy to cover the types of rods and tackle that are needed and then the types of bait and subsequent Read More +

Organic Linking & Behavior

Creating backlinks to your website and business can mean the difference between obtaining prospective clients and experiencing a rugged, or even failing business model. Thanks to today’s modern world of marketing and Search Engine Optimization (SEO) tactics, the odds are in your favor. However, with the updating and new anti-spam tactics and efforts on behalf of major Search Engines like Google, the rules have changed. Keeping it Relevant Whether it’s from link-sharing with a similar service or product provider to posting on online discussion boards, Read More +

What’s Up With Linkbuilding’s Future

Once again the subject of linkbuilding is rolling around the SEO and marketing industries. Rumors and predictions have been flying around for more than a year that the practice of linkbuilding is either dead, on its way out, or still a valuable tool that shouldn’t be underestimated. Linkbuilding goes back tot he beginning of SEO. In the old days, search engines use to value website based on how many links it had inbound and outbound. People would use all sorts of ways to build up Read More +

The Challenge Of Marketing And SEO

It’s as if there’s some evil cabal like in those James Bond movies that is behind the changes in SEO and marketing on the web. Every day now offers new challenges and new headaches to the point of overwhelm. It calls for taking a look at the changes, what has happened over the years and what experts feel will be the next steps for both fields. First of all, the move by Google and other search engines to cater to marketing strategies may well spell Read More +

The Looming Threat Of SEO Changes

Always a ever changing landscape, SEO is an area that has to adapt to new trends in what the search engines do. What worked yesterday or a year ago may not hold water tomorrow or by the end of the year. Experts look at the changes and the market and try to predict what the search engine industry is going to do. It’s tough because the search engines like Google have massive assets to hire the best in programming and introduce new technologies that others Read More +

Small Businesses Need SEO

In today’s internet marketing arena, the value of SEO for small businesses could never be more important. To neglect the power of SEO is to literally cut a lifeline from your business. SEO allows for people you normally wouldn’t be available to, to contact you via the web’s many platforms such as your website, blogs, social media. Why waste such a valuable resource when studies show that SEO for small business is beneficial in every way. Your competition isn’t going to sit around on their Read More +

You Had Better Match Mobile And Desktop SEO

The jury is in regarding the importance of having your websites and blogs mobile SEO friendly. You had better get on it or you’ll be left in the dust and fast. Mobile continues to expand as a massive new and profitable venue for web marketing. Your sites should be mobile friendly with the kind of specialized mobile SEO that only pros can provide. Your SEO campaigns have got to have at least 50% mobile SEO investment or you’re talking the kind of neglect that leads Read More +