SEO was once king of the internet. Every company was searching for the latest and greatest solutions here to help them reach the top of Google’s organic search rankings. Many times this included unethical or “black hat” marketing. However, since then Google has improved its algorithmic process and punished companies who abused its system. This …
SEO Trends in 2018
You won’t get very far with the search engine results pages (SERPs) without proper search engine optimization (SEO). This is one of the most effective ways to make sure your customers find your business and buy products and services from you. While this is easy to do, you must remember that it does continually evolve. …
3 Criteria That Determine The Website’s Rank In Search Results
While you may come across many questions related to Search Engine Optimization, it’s not that easy to know the time when the website would be among the top search engine results. Since the variables help in optimizing the website, you should spend more time in evaluating them. Unfortunately, it’s impossible to guess the time period …
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New Innovations in SEO
For the past two decades, search engine optimization (SEO) has held its own as a niche in the online marketing community. However, many people would argue that this part of internet marketing remains stagnant. While there are a lot of Google updates occurring and new software platforms entering the scene the basic strategies remain similar …
7 Video Marketing Strategies That Can Help Grow Your Business Fast
Creating valuable content about your business gives you an upper hand against your competitors. This year, all the social media platforms such as Twitter, Facebook, and Instagram are focused on video marketing strategies. And if you think it’s going to slow down, then you are wrong. Well, if you find it hard to come up …
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How Live Social Video Helps SEO
Today, live social video is all the rage. This is because if you do it right, it will boost your SEO since it’s reliant on factors like freshness, dwell time, and chatter. These are all natural qualities of live video. In the same way that SEO pros worry about Google updates, social marketers worry about …
Does SEO Rankings Still Matter?
Nearly every SEO conversation must involve ranking. But, is number one ranking crucial? What about generating new leads and sales? Well, most applications focus a lot on ranking. However, could you be ignoring the essential part of customer acquisition process? We know that there is a considerable ranking space present in search engine results, and …
What to Expect From Technical SEO This Year
Today, technical SEO is growing in popularity again. This is something that started in 2016 then exploded in 2017. Going into 2018 people are still quite passionate about this SEO service. Specializing in this way is important today because it’s not possible to stay competitive otherwise. There are several ways in which you can accomplish …
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4 Things you Need When Starting Your SEO Campaign
There are a lot of complex variables involved in Search engine optimization (SEO). This is why if you’re unfamiliar with the basics, anything more will feel somewhat overwhelming. Even once you learn the fundamentals you’ll need to continue learning more so you can stay competitive. Fortunately, none of this is so technical that the average …
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SEO and PPC – The 2 Main Marketing Tools of 2018
For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …
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