Something happened to Expedia’s website ranking on Google searches, making it appear as if it may have been hit by a negative SEO campaign. This is according to an analysis performed by the firm that discovered the problems. Between January 12 and 19, Expedia lost a quarter of its visibility in Google search. This occurred …
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Local SEO is very important to small businesses that rely on local customers to drive their bottom line. It makes them seen and makes them an authority within their industry. Today, it is difficult for a business to survive without an online presence. With a very large online audience to target and with approximately 78% …
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Google uses many factors when it ranks a website. However, the same factors are used for every website rather than different factors applying to different websites. This is something that some SEO professionals have wondered about because Google’s algorithm is complicated. It looks at every point of a website to determine relevancy and freshness so …
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While a lot of things about SEO are quite obvious, there are other things about it that are not, such as what to do if you have no choice but to duplicate a piece of a news story. To ensure your website performs as well as possible, here are some SEO tips to help you …
For years, guest blogging has been a method individuals have used to build links to their websites. In 2014, expect things to change. Why? It’s because guest blogging, once filled with good intentions, has now become a spammy practice. If you have been doing a lot of guest blogging lately, then you may not be …
In order to use the How Search Works website, all you have to do is Google it and you will find it at the top of the search results page. After you click, you are brought to a page that shows you the story of how search works. The first part focuses on crawling and …
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SEO is the subject of a lot of change. There is change in how Google evaluates signals and treats brands. There are also changes in how optimization in the new landscape is approached. Overall, there is a lot of uncertainty within the realm because of the amount of change that happens. Sometimes it is even …
There are some SEO and SEM practices that can hurt your website and there are some that can help it. Knowing what those are can make a difference in the techniques that you use to get the exposure that you desire for your site. 1. Using Disavow to Remove Bad Links The main purpose of …
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Affordable SEO wish all our clients and website visitors Happy, Healthy and Prosperous New 2014 Year!
SEO and SEM firms come in all shapes and sizes. As a client, you need to know which sets each one apart from one another so you can find the right type of firm for your business. This guide will help you identify the different types of SEO and SEM firms so you can find …
