New Innovations in SEO

For the past two decades, search engine optimization (SEO) has held its own as a niche in the online marketing community. However, many people would argue that this part of internet marketing remains stagnant. While there are a lot of Google updates occurring and new software platforms entering the scene the basic strategies remain similar …

SEO and PPC – The 2 Main Marketing Tools of 2018

For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …

New Google AdWords Enhancement: Click-to-Call

Google has introduced the new “Click-to-call” enhancement to their AdWords Pay-Per-Click program by sending an email to Google AdWords advertisers today. This Click-to-call enhancement will help your mobile users connect to your business more easily. Now mobile user will be able to call you directly from the Google search page by clicking the phone number displayed on the AdWords ad …