Having a solid SEO strategy will attract organic traffic to your website. By implementing the correct customer acquisition strategy, you can convert your traffic without spending a lot of money paying for ads. This is where SEO can be a gold mine for you, but it’s not going to happen overnight. Rising to the top …
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Although the United States isn’t currently in a recession doesn’t mean that we’re recession-proof. In fact, many believe that we’re likely to face a recession in 2023. Regardless of what size business you own, it’s vital that you have a marketing strategy for when and if this occurs. Fortunately, there are many recession-proof business marketing …
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A company’s website allows them to sell 24 hours a day, 7 days a week, 365 days out of the year. It provides clients with the ability to order at their leisure, not just when the physical location is open. When a website is optimized, it opens the gates to being successful. This success is …
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As business owners, we tend to think that we know what our clients want and how to get their attention. However, there’s more to it. You also need to understand what SEO keywords people are using to find your business. Fortunately, this isn’t complicated. Understanding Different Types of SEO Keywords Before deciding on what SEO …
When devising an SEO plan, keyword research is one thing that you should never leave out. Keyword research and SEO go hand in hand. Without one other, your devised strategy is bound to fail. Keywords are words or phrases that internet searchers use to find the information they desire. These words can be short or …
When it comes to social media and SEO and how they affect each other, experts will give you various answers. Some believe there is a correlation between the two when it comes to ranking a website. Others will say there is not any effect that social media sites have on search engine optimization. So what …
When we think of negative reviews, our mind automatically concludes the business has failed. But in all actuality, a bad review on your website can be a beneficial experience for you and your local SEO approach. By now, you are probably thinking we are crazy for saying this. But it is true. We all know …
Although your word count isn’t a ranking factor with search engines it’s still important for SEO. Search engines want content that’s both relevant and original, but tools recommend word count for competitive analysis and to help Google’s algorithm determine what you’re writing about. What are the Important Steps for Content Optimization? Well-written content will show …
Internal links occur when you create links between the various pages on your website. This is important for your SEO success because it ensures people spend more time on your website. It also ensures that search engines understand what your content is about. Types of Internal Links There are several types of internal links you …
Remember when a single-word keyword was good for SEO? Nowadays, it is all about the long-tail keyword! These keywords play an important part in any search engine optimization plan. These phrases can provide you with many potential customers, and help your business grow. Now is the time to come up with a long-tail keyword plan …
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