One of the best ways to generate new leads for your business is through content marketing. In fact, 70% of businesses admit to investing in it with 60% of these investors saying this is an extremely important part of their overall business strategy. However, there’s more to this than simply creating content. You need an …
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This is the time of fierce competition with a lot of businesses looking for everything that can help them pull one across the competition. Although several companies ignore citations for their local SEO efforts they can help your company quite a bit by bringing in more clients. Citations are one of the ranking factors used …
There has been a rise in the content generated on the internet and social media. It has become possible for people to voice their opinion about the services offered by a company at the click of a button. You will find that around 93% of people have opined that online reviews have influenced their decisions …
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Social media has been an important marketing strategy for years now, but never has it been more relevant. During the Covid-19 pandemic especially, social media is one of the best ways to keep your audience engaged with your business. Like any marketing technique, there’s a wrong way and a right way to implement a social …
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Search Engine Optimization has always been viewed as a “big brand” tool, until now. Small business SEO is the best kept marketing secret to gain a competitive edge. Small businesses do not typically have large marketing budgets to purchase pay-per-click advertising. SEO allows them to compete at only a fraction of the cost. The world …
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Image SEO can be a huge factor in increasing website traffic. In this article, we’ll be going over a presentation on the subject by Gianluca Fiorelli, an SEO and digital marketing consultant, given at a recent e-summit. Keep reading to find out his best tips on optimizing images to generate organic results. Fiorelli heavily emphasized …
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As an entrepreneur, everyone must be aware that the best way of marketing your small business online is being found organically via search results on the Google SERPs. This is free and it offers a great deal of traffic to people who can master the convoluted field of online searching. People interested in dominating the …
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Since the year 2010 more than 400 small businesses have decided to move to Tampa, Florida. This has resulted in the creation of more than 30,000 jobs since and has brought in more than $2 billion in capital investment. Large businesses are also moving to Tampa such as Amazon, DTCC, Bristol Myers Squibb, Coca-Cola, Progressive, …
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When you are not sure whether your business will benefit from either SEO or PPC let’s check an insight into where they fit into your marketing plan. This query is asked commonly, which is better PPC or SEO? Well, there is no general answer to the question and it depends on the current situation of …
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It is crucial for your construction business to start doing home builder SEO as soon as possible. Your goal should be to target potential customers as soon as they start looking at building materials. By doing so, you can knock any competition you have out of the ballpark. Construction companies, along with many other businesses, …
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