Methods To Improve Local SEO For Your Small Business

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Local SEO is needed, so others can see your small business better. There is a large difference between this kind of search engine optimization and organic SEO. Here are some methods you can utilize to help improve your local SEO for your small business. First, take a look at your competitor’s business profile questions and …

Why Word Count Matters For SEO

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Although your word count isn’t a ranking factor with search engines it’s still important for SEO. Search engines want content that’s both relevant and original, but tools recommend word count for competitive analysis and to help Google’s algorithm determine what you’re writing about. What are the Important Steps for Content Optimization? Well-written content will show …

Benefits Of Investing In Paid Search For Small Businesses

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Many small businesses are using PPC or Pay Per Click. It has helped them to compete with larger players with limited marketing budgets. But with each passing year, the competition has increased as click pricing has increased. Additionally, paid search has become far more complicated over the years. It’s easy to set up ads using …

Social Media Marketing Mistakes You Need To Avoid

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The fact is that more than 500 million people around the world use Instagram every day. Social media marketing has become one of the most effective ways of exposing your business to a massive audience. Although all businesses are aware of this, few become successful at properly using social media marketing. There are many social …