Think about what a headache it would be if you were looking for a specific service via search engines and everything from Clearwater, Fl, to Canberra, Australia, popped up. This is why it is crucial for any business to create an SEO marketing plan that also incorporates local search engine optimization. Any SEO company will …
Advice To Start A Small Business
If you’re looking into opening a small business, it might be overwhelming. Despite that, it can seem manageable by breaking up your plan of beginning the company into smaller sections. Here we’ve compiled a list of the greatest steps to form a small business. The first move in creating a small business scheme is to …
6 Useful Techniques Of Lowering CPC In Google Ads
Irrespective of spending, you would always prefer lowering CPC in Google Ads. If you can do so, your cost per acquisition will come down and drive more traffic to your business website. It may even allow you to have some extra marketing budget left over for other marketing campaigns. Lowering CPC in Google Ads isn’t …
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Joining The SEO Possibilities Of Co-citation And Co-occurrence
As all SEO professionals are trying to figure out the Google algorithms and become proactive in terms of marketing strategies, you need to ensure that you are not falling victim to some buzzwords. Let’s understand the meaning of co-citation, co-occurrence, and how they are different. We will also see whether to use these strategies for …
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Major Updates To The Google PageSpeed Insights Tool – Including More Lighthouse Data
Unbeknownst to many people, Google PSI (Page Speed Insight) tool recently rolled out a new update. This was the first major update they’ve done since January 2018, which is when they first started using real users’ data from their Chrome browser to measure a site’s page speed. Today’s update uses Lighthouse (a speed tool created …
MOZ: Domain Authority More Trustworthy Then Ever
On March 5, MOZ will unleash a new upgrade that is very controversial to many. MOZ, a leader in the SEO software, says this upgrade will provide a trustworthy measurement in how worthy a domain is. Spammy and paid links will be weeded out in order to see how well a domain will rank on …
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New Innovations in SEO
For the past two decades, search engine optimization (SEO) has held its own as a niche in the online marketing community. However, many people would argue that this part of internet marketing remains stagnant. While there are a lot of Google updates occurring and new software platforms entering the scene the basic strategies remain similar …
How Live Social Video Helps SEO
Today, live social video is all the rage. This is because if you do it right, it will boost your SEO since it’s reliant on factors like freshness, dwell time, and chatter. These are all natural qualities of live video. In the same way that SEO pros worry about Google updates, social marketers worry about …
What to Expect From Technical SEO This Year
Today, technical SEO is growing in popularity again. This is something that started in 2016 then exploded in 2017. Going into 2018 people are still quite passionate about this SEO service. Specializing in this way is important today because it’s not possible to stay competitive otherwise. There are several ways in which you can accomplish …
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SEO Mistakes Can Cost You
SEO is both a science and art nowadays. It’s taken well over 20 years for SEO to become the juggernaut of the industry it is. It took thousands of people untold thousands of hours to get the gist of the process and then to fine tune it to something they can use as a commodity. …