keywords’ CTR Archives - Affordable SEO Company for Small Business

Improving Your Google Ads Quality Score

October 26, 2021 · 3 min read

Your CTR or click-through rate is an estimate of the likelihood that someone is likely to click on the ad you have placed when it appears for one of your selected keywords. Your quality score is calculated on a scale of 1 to 10 with 1 being the lowest and 10 as the highest. Your …

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How to Protect Against Negative SEO

June 17, 2019 · 3 min read

Negative SEO is not only real, it’s powerful enough to destroy a website through its use of aggressive spamming and malicious backlinks. When these black hat techniques are implemented against your website, you’re faced with a legitimate danger that could result in you losing both organic search visibility and revenue. Counteracting a Negative SEO Attack …

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