Local SEO is very important to small businesses that rely on local customers to drive their bottom line. It makes them seen and makes them an authority within their industry.
Today, it is difficult for a business to survive without an online presence. With a very large online audience to target and with approximately 78% of consumers utilizing the Internet to make informed buying decisions, local SEO is now more important than ever.
Some of the things that consumers look for are a business with a website, contact information on that website, and content that tells them whether or not the products and services that the business offers are right for them. In order for them to find the website, SEO is needed so the website is indexed properly within search engine results. When indexed properly, it can be found and visitors are more likely to become customers.
Here is why local SEO is so important to every small business:
- Every day, potential customers are searching the Internet for local businesses that offer what they are looking for.
- Search engines are very friendly to the small business, but the small business will only be seen if effective SEO practices are executed.
- Mobile search is now a very big thing with so many individuals using their mobile devices to do business searches on the go.
The services that are being offered include metatag optimization, copywriting and content rewriting, keyword analysis, local Pay-Per-Click and Google AdWords marketing campaigns, social media development, and web design with WordPress platform upgrade.
Affordable SEO makes these services available so that businesses can enhance their bottom lines. With a solid online presence, businesses are able to achieve a return on their SEO investment rather quickly. This is an investment that is then achieved again and again as visitors to the website convert into customers.
This conversion rate is achieved by being found, giving website visitors the information that they want, having a presence that makes them feel comfortable and not overwhelmed, and making the initiation of contact easy so that they are more likely to make contact.
Affordable SEO has used these services to help many businesses throughout Florida and the country be seen, giving them an edge on the competition that they wouldn’t have otherwise.