Your website or blog cost you money and time to build. It is your window online to your business or interests. Getting traffic from the search engines calls for precision Search Engine Optimization and when you don’t see results you can see these six signs your SEO service needs revisions.
1- A trickle of traffic. Your site has all the bells and whistles you want but you’re only getting a trickle of the traffic you want. You hired an SEO service or did the job yourself and to no avail. The search engines’ spiders look for keywords, keyphrases, placement of such, image tags and more in order to properly list and categorize your site. Inefficient SEO will lead to little or no traffic at all. This calls for revisions and it starts from the ground floor up. You’ll need to look at every aspect of your site to see where you’re blocking or leaking traffic and then have the right expert come along and do the fixing. Some experts can at a glance see what the overall problem is and in a few hours have things up and running like magic.
2- A drop in traffic. Your site was doing good and traffic was pouring in then suddenly you check your stats and there’s been a major drop in traffic via the search engines. That can mean only one thing, the present SEO you’ve got is out-dated and needs to be revised. Search engines change their algorithms constantly because as soon as they set up a new protocol some genius somewhere cracks it. They exploit it and turn everything upside down. Now the search engines have to come up with a new algorithm to offset the exploiters and that means your site can take big hit. You’ll need a sharp SEO service to come along and tweak the revisions so that you can fairly get back into the game.
3- Lack of or drop off of conversions. Some of your traffic converts. The percentages vary which only your stats will show. For example if you get one conversion out of every 1,000 hits and suddenly you see a drop in conversions then it means you have some SEO revisions to do. An SEO service will go through your stats, history and find out what’s going on. From there they’ll tweak anything that needs tweaking and you’ll be up and running. Only a top SEO service can do this so shop carefully.
4- Inconsistent traffic. You’re sitting there checking your stats and they bounce up and down like a rubber ball going down the stairs. Some days are good, some days are rotten. It’s because your SEO is not fine tuned and only a great SEO service can do this. Somewhere in your text or tags there’s something causing this inconsistency. It could be placement or an updated algorithm from one of the top search engines. In either case you had better have it corrected quick. Get your gear in order at the first sign of traffic inconsistency and let an SEO service do their job.
5- Not being at page one of Google. Everyone wants their sites on the first page of Google. The competition is so fierce that it’s a wonder sparks don’t fly off one’s computer when going to Google. Google is the apex predator of search engines and a first page placement for your keywords is a major coup. It takes fine tuning by a SEO service to achieve this and many will make the claims but you’ll need to do your due diligence to determine which SEO service to choose but once you find the best ones you’ll be back in the sunshine again.
6- Low return on investment. To hedge your bets regarding paid for traffic like PPC or Pay Per Click ads you may notice a miserly or sudden drop in traffic that is quality and conversions. You’ll need to get a SEO service immediately or you’ll be bleeding money. PPC costs money. It’s an investment where you want results from targeted traffic but when that investment doesn’t pan out it’s time to call in an SEO service and quickly.
Any of these six indicators are a cause for alarm to get an SEO service on your side and get things done right.