PPC’s Advantages To SEO

When you run pay-per-click (PPC) ads while also engaging in search engine optimization (SEO) at the same time, you’ll get more clickthroughs which will increase your revenue more than if you only engaged in one of these things at a time. While some people may argue that PPC will somewhat negatively impact where you land …

One More Complaint against Google to Be Filed

This news has been mentioned in the Microsoft Technet blog yesterday. Apparently there is an ongoing investigation in the European Commission whether Google has violated European competition law. Microsoft actually complemented Google “for its genuine innovations, of which there have been many over the past decade” before outlining all Google’s wrong doings. As troubling as the situation is in …