Search engine optimization (SEO) and pay per click (PPC) advertising are often considered to be competitors in the web marketer’s toolset. Both take up valuable resources, whether they be money or time, and both need constant tracking and a sound strategy in order to work effectively. Despite the competition for limited resources, it should not …
Many webmasters expect immediate results when they start to focus on search engine optimization (SEO) and they end up being disappointed when the results do not immediately show. It is a mistake to get your expectation so high as you should really be viewing SEO as a long-term investment, but one that can pay great …
Ranking on Google is going to be a lifestyle for many, many people all over the world, and when something comes up that has to do with SEO (especially when it’s brand new) there are going to be speculations related to it. SSL certificates are an integral part of most secure websites, and apparently Google …
When you open up Google to perform a search about politics, the company may be influencing how you feel about these topics. At least that’s what some speculators are stating in the aftermath of the NSA scandal. A recent study, cited in a Fox News clip,was conducted to evaluate the role of SEO in how …
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