There are different opinions regarding SEO and its connection with content management systems (CMS). Content management systems can help you maintain control of your website but certain features may make things more of a challenge according to some web developers. While it may not be a bad thing, it helps to understand components that may cause conflict between CMS and SEO. In this sense, you may get clarity on what you can do to improve the situation. The topics discaussed below will set our the basic but you can always get more information from sites such as Haba SEO forum .
URL’s with Special Characters
Also known as dynamic URL’s, most search engines limit webpages they index when they learn how many pages feature these types of addresses. In short, web spiders give pages with dynamic URL’s a red flag. Keeping it simple (without % & =) can be more helpful.
Meta Tags that are No Good
Meta tags help search engines understand information on a webpage; they tell what the page is all about. Something many web developers dislike is the fact that many CMS don’t allow you to create a unique tag for your pages. Having unique meta tags in relation to your page title and content description is a major tool needed for SEO as it helps search engines read your webpages.
URL’s with Poor Keyword Usage
URL’s that are keyword-rich can help optimize webpages to improve search rankings. Some systems that may not allow dynamic URL’s won’t let you use keywords.
Page Designs that are Unfriendly to Search Engines
Search engines may not know what you page looks like, well not exactly anyway. It does search for certain aspects such as images with text, navigation scripts and overuse of other practices. In short, certain components of a page such as CSS may help search engines crawl to your site easier if underlying codes related to your site pages can be read.
Some popular CMS programs such as WordPress may feature SEO friendly features such as themes and plugins. In many cases you may be able to make adjustments to these features to help improve your results. Many CMSs available today claim to be SEO friendly but it is suggested to compare and review its features before signing up. You want to use a system that allows you to make edits and changes to key aspects connected to SEO such as the URL display, Meta tags, browser title display and title display related to site navigation. Keyword editing is also helpful.
Keep in mind it helps to know basic information about SEO, CMS and how they interact with each other to help get the results you are seeking. Getting advice from an expert who specializes in either area can be helpful but also pricy depending on how much they charge for services. Overall, your CMS of choice should let you create and optimize your content with ease. A few options even have a control panel that allows you to make necessary changes all in one area or from using one tool.