Here’s the game changer coming as Google has announced that their next version of their search engine will use their Panda 4.0 algorithm.
Google is doing this for one primary reason. Results that bring more quality sites to the fore and not those spammy, hack sites that SEO marketers have put out by the millions. Those pages with low quality content and crammed with keywords and keyphrases gum up the search engines and result in poor quality returns on search queries by the public.
This upgrade of their Panda SEO software algorithm is sending shockwaves throughout the internet. Google being the largest of the search engines means people who are into the web for money making use it to promote their goods and services. From websites to blogs and more, Google is the place to be if you want that global exposure. That being said, underhanded and unscrupulous types have been taking advantage of the old algorithms by using an y number of devious methods that Google has had to battle from the ground floor up. With Panda 4.0, Google hopes to put the bad guys in check and get the quality content to the fore.
The amount of concern about SEO and Panda 4.0 has webmasters the world over scrambling to catch up but it doesn’t look like they’ll be able to for quite a while. Google is getting better at staying ahead of the rotten webmasters who use every tactic they can to get to the top of the search engine pages. There aren’t just a few hundred working on beating Google, we’re talking about millions. Their livelihoods depend on them propping their websites in the top SE results where they mostly divert searchers to less than reputable results such as spamware, malware, and adware. These webmasters know SEO inside out and have been a plague to Google and other search engines for years. Changing their algorithms with Panda 4.0 allows for Google to thwart these underhanded attempts and allow the average web surfer to get the search engine results they deserve.
Panda 4.0 was developed just for this contingency. Google’s tech specialists looked at every tactic and technique they could get their computers on and strategized with their programmers to come up with a solution that they feel will be the game changer regarding SEO. Google has to have the best relevant SE results or surfers will get frustrated and turn away. We’ve all been victim of these websites that have been SEO’d to within an inch of their lives and rise to the top of the SE results and come to find out that nothing worth of value is on the pages. We end up going deep into the pages for the real results burning up valuable time and effort. Google realized this and went to work developing Panda 4.0 to put a damper on these tactics and thereby bring about the kind of search engine results that surfers deserve and honest, competent websites do too.