For the past two decades, search engine optimization (SEO) has held its own as a niche in the online marketing community. However, many people would argue that this part of internet marketing remains stagnant. While there are a lot of Google updates occurring and new software platforms entering the scene the basic strategies remain similar …
Creating valuable content about your business gives you an upper hand against your competitors. This year, all the social media platforms such as Twitter, Facebook, and Instagram are focused on video marketing strategies. And if you think it’s going to slow down, then you are wrong. Well, if you find it hard to come up …
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Yes, we’re in 2018 and content is still king. And it can help you earn some pretty amazing inbound links, which are a vital part of any long-term SEO strategy. Of course, this requires some work, but you shouldn’t be scared at all because the overall idea is simple: offer quality and you’ll get precious …
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Today, live social video is all the rage. This is because if you do it right, it will boost your SEO since it’s reliant on factors like freshness, dwell time, and chatter. These are all natural qualities of live video. In the same way that SEO pros worry about Google updates, social marketers worry about …
Nearly every SEO conversation must involve ranking. But, is number one ranking crucial? What about generating new leads and sales? Well, most applications focus a lot on ranking. However, could you be ignoring the essential part of customer acquisition process? We know that there is a considerable ranking space present in search engine results, and …
There are a lot of complex variables involved in Search engine optimization (SEO). This is why if you’re unfamiliar with the basics, anything more will feel somewhat overwhelming. Even once you learn the fundamentals you’ll need to continue learning more so you can stay competitive. Fortunately, none of this is so technical that the average …
Continue reading “4 Things you Need When Starting Your SEO Campaign”
Hopefully, you’ve already established an SEO budget that will help you reach your 2018 goals. This is an important part of running a business today if you want to stay ahead of your competition. However, this is also difficult to do today when you think about all the changes in SEO norms, strategies, and requirements. …
Continue reading “Reviewing Your Company’s SEO Goals and Setting New Ones for the Year”
For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …
Continue reading “SEO and PPC – The 2 Main Marketing Tools of 2018”
You’ve got your website up and running and it’s a diamond in the rough. It looks good, feels good, but now comes the expertise of fine tuning your site so that you get the best out of SEO. This is an across the board activity that involves all areas of your site from it’s engineering …
By now you should have learned the value of what we call Local SEO. It’s the ability to add content to your website that spotlights your location. Without Local SEO you’re shooting in the dark when it comes to getting those choice spots in the top Google results pages. Local SEO isn’t difficult at all …
Continue reading “Creating Local Content For Local SEO Tricks”
