Many industries have been heavily influenced by online business reviews making online review management a hot topic today. One study conducted by Bright Local found that 86% of people between the ages of 18 – 34 will read a review before visiting a business because they trust such reviews. This means that reviews are now …
Continue reading “What Businesses Can And Can’t Do About Customers Posting Negative Comments”
Recently Google started airing a “Myth Buster’s” show in which Martin Splitt, their Webmaster Trends Analyst answers questions like what three key SEO factors you should concentrate on. When asked about this Splitt said that Google uses 200+ signals to determine their SERPs. He even went so far as to say there are three things …
Continue reading “Top 3 Considerations For Ranking With Google”
Oftentimes it’s more of a challenge to get on top than it is to stay there, regardless of whether you’re talking about sports or SEO. When it comes to the search engines, this is what every business wants but not every business can get it. Unfortunately, some businesses will resort to unscrupulous means when this …
Page speed is a measurement of how fast the content on your page loads. Due to this definition, it’s oftentimes confused with “site speed.” However, this is different because site speed is defined by how fast a few pages on your website load instead of how long it takes to fully display the content on …
Continue reading “The Importance of a Good Performance Score for Your Website”
Many people think of SEO as a business staple – in the same way that email, desks, and office products are business staples. However, this isn’t something every business needs, especially if you’re a small business with a modest marketing budget. This is true for you in the following cases. You Have low Keyword Volume …
Google has always given big brands preferential treatment including better rankings with fewer links. However, small brands don’t get these same benefits. Although this has been going on for a while now, it’s only accelerating and becoming more pronounced – to the point that building a brand should be your main focus online today. Then …
Continue reading “Why you Should Focus Your SEO on Brand Building”
There are a lot of law firms vying for potential clients’ attention today. This makes it more important than ever to create and implement a solid strategy for law firm SEO that will set you apart from your competition by placing you higher in the SERPs. There are some tips you should keep in mind …
Google Beacon is the device that consumers use to help them communicate with you on your mobile device. This is something that can only occur when you’re within a certain geographic range of their store. As such, it’s already had a big impact on local search, but some SEO experts believe that it’s going to …
Continue reading “How Google Beacon Will Change SEO as we Know It”
SEO doesn’t work in a vacuum. There re a lot of different parts that you have to get right to create an effective marketing strategy for your business. You honestly can’t afford to overlook any of the following pieces in this process. Your Audience and Industry Your number one consideration is your industry, who your …
Continue reading “Important Parts of SEO you Need to get Right”
You won’t get very far with the search engine results pages (SERPs) without proper search engine optimization (SEO). This is one of the most effective ways to make sure your customers find your business and buy products and services from you. While this is easy to do, you must remember that it does continually evolve. …
