Every business using the web to get ahead needs to have mastery over PPC and SEO. Too often the mistake is that the marketing teams hired by the business don’t make a meld of both practices and much is lost in efficiency and progress. This is something that has to be addressed immediately and the …
Preparing For The Ever Changing Face Of SEO
With the future rolling on top of the SEO industry, it’s time for experts and customers to really take note as to what to watch out for in the near future. It’s an issue of what does work, what has worked and what is expected to be the next trends in technologies and tactics. To …
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What is Local SEO, and Why is it Important? (Infographic)
Getting the Inside Scoop on Your Competition, the SEO Way
Yes, it’s getting more competitive every day when it comes to websites and page rankings. Today’s strategies have to incorporate some of the fundamentals of old and the new innovations. It takes super skills to play the SEO game and part of that game is comparing your site to your competitors who are leaving you …
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Taking Advantage Of Holiday Keywords
Get your guns ready or better yet your keyword research and optimization software, as it’s time to bust in there and take advantage of the content marketing holiday keywords. First of all, don’t think you’re going to get the best of the keywords as the major stores have them all sewed up. It doesn’t mean …
To Fight The SEO War You Need Keyword Research Weapons
Today’s SEO still uses keywords. They’re not the same as in bygone days, just slabbing keywords on your site just doesn’t cut it anymore. Instead, there are new strategies to applying keywords that call for knowing the right engineering and flair, as well as the available tools for keyword research. You can’t compete on a …
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Penguin Goes Real Time, How does that impact your SEO Strategy?
Not everybody would have loved the Penguin updates and it was something that had brought a major change in Google’s ranking algorithms. Since 2012, the algorithm has played a major role in shaping the optimization strategies for the SEO gurus. However, with Penguin updates marking an end and becoming real time, there can be greater …
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Setting Specific Targets before Implementing the SEO Campaign
The search engine landscape has undergone a sea-change in the past few years and is evolving perpetually. Even a few years back, just tweaking the title tag by inserting a relevant keyword or making the textual content more SEO-friendly might have helped catapult your site to a higher rank on the SERP. Unfortunately, many webmasters …
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Guidelines on Taking Advantage of YouTube for Juicing Your Local SEO Strategy
If you have a small bakery or cafeteria and want to reach out to the maximum number of users or customers via your website then there’s one local SEO guideline or tip that you can make the most of. Here’s the tip-try uploading some graphic footages or videos on YouTube and chances are that you’ll …
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Choosing Social Media Influencers for Boosting Your SEO Strategy
Tapping the potential of social media movers and shakers or influencers to put it succinctly, has riveted the attention of SEO strategists and for good reasons. These social media champions have, of late, played a key role in driving up the traffic of visitors to a website as well as exchanging and sharing of content/information …
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