A week ago, keen eyes noticed a major change in the way that Google lists businesses regarding local SEO. The changes are drastic, monumental to say the least, and marketers and webmasters had better get busy repairing the damage. With all the misery and time it takes to SEO a site for local listings, Google …
Google Is Lowering The Boom On Black Hat Techniques
Well, the wedding is over for webmasters and marketers who still use black hat techniques. There is no mercy nowadays from Google, as they are lowering the boom on black hatters like the Federation on the Klingon Empire. Websites that used these SEO techniques are dropping like flies, left and right, and Google is playing …
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Google Assures No New TLD Preferences
Webmasters and marketers need not worry too much that Google’s software will favor one TLD (Top Level Domain) over another. The basic Google mode of operations will favor a gTLD if it is necessary for geo targeting only. It will be by default that Google will find preference to a gTLD that has geo-targeting potential …
Linkbuilding Isn’t Dead, It’s Just Risky Business
In the old days of SEO, linkbuilding was a crucial part of getting one’s site noticed, indexed and to the top of the search engine results. Then, because of underhanded tactics, spam, and annoyance, Google put out its Penguin software to combat the situation. Now, linkbuilding isn’t dead, but it is risky business. First of …
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Apple And Google Getting App Deep With SEO
Both giants, Apple and Google are always raising the bar regarding new technologies, and when it comes to SEO, they’re leading the pack and shaking up things a lot. This time around, Apple and Google are focusing on apps as a primary parameter for indexing search results. This throws a monkey wrench big time in …
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The Changing Face Of SEO
Anyone who has ever followed the SEO industry knows all too well that the industry is an ever changing landscape. So much so, that what was SEO ten years ago is so primitive in comparison to what is going on today, that it pales in comparison. Basically, the reason SEO changes is due to several …
Google Algorithm Updates Keeping Marketers On Their Toes
As you may have heard of late, Google had an unannounced update using some of its core algorithm software. This update caused quite a stir amongst SEO experts and online marketers and what has been gleaned from this update sets the pattern for future SEO applications. It wasn’t Google’s most famous software like Panda or …
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That Update You Felt Was Google!
It is now confirmed that the update that occurred at the rankings was indeed Google, but it had nothing to do with the software they use. In fact, the company came forward and admitted that they did an upgrade using other tools. This answers the changes in rankings and so forth that marketers had been …
The Value Of WordPress
Since its debut way back in 2003, WordPress has taken the web authoring world by storm and for good reason. WordPress is the site management software of choice because of several factors. One being is that WordPress is free, it is open source, has tons of options and plugins, and is easily integrated into one’s …
Marketers Scramble To Understand Google’s New Updating
Marketers are practically up in arms regarding the new ways that Google is applying their algorithms. The past month or so has shown dramatic changes in rankings with no real idea of the source of such changes. Until now. It took some time, but Google finally fessed up to the fact that they were using …
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