For long-term viability your business must show up on Google Maps. If your business doesn’t show up here and has little to no online presence, customers will be skeptical of it. Don’t let this scare you though. Google Maps is a quick, easy way to get online. What Google Maps Marketing is and how to …
How To Ensure Your Content Is SEO-Friendly
No matter what content you plan on putting on your website, your main goal must be to make sure that it is SEO-friendly. If you follow this simple rule, you will rank higher in Google. What can you do to ensure that you have content that will rank high because it is SEO-friendly? Here we …
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Where To Go When You’re Looking For Employees To Hire
Today’s world is so tech savvy that when you want to hire an employee you can now do everything online. In fact, it’s possible that you might not even meet the person you’ve just hired until they show up for their first day of work. However, you do need to know where to market and …
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Understanding The SEO Penalties Given By Google
Have you ever wondered what a SEO penalty from Google is? Unfortunately, the term “penalty” is loosely used today. Many say that any downturn in traffic or visibility is a “penalty” regardless of why or how it happened, but this isn’t accurate. This term has a distinct, definitive meaning though. Defining an SEO Penalty The …
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How to Choose the Best Phrases for Law Firm SEO
Law firm SEO is the key to having your website stand out from the competition and connect with potential clients online today. In specific, your keyword phrases are of utmost importance here. Your keywords are single words that you want to target (e.g. “attorney”) while your keyword phrase is a group of two to four …
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How To Improve Your Local Dental Practice’s SEO
Google is one of the first places people go when they’re looking for a new dentist. However, when they do a simple search for “dentist” they’ll receive over 488 million results. With this in mind, you’ll want to learn how to improve your dental SEO (search engine optimization) so it’s easier for Google’s algorithm to rank …
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Law Firm SEO Tips To Increase Search Traffic
SEO can be a very tedious job. One has to know quite a bit about the search engines and how they run in order to rank higher. One career that is using SEO more now than ever is lawyers. Law firm SEO can easily be done if you follow the tips listed below in order …
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Do SEO And PPC Go Hand In Hand?
Based on their initial appearance, SEO and PPC seem like completely different strategies with their own theories and explanations. This is why many marketers tend to separate them. Unfortunately, when you do this you may miss out on some big opportunities since combining these two types of marketing can bring you a lot more value …
Strategies For Convincing Your Boss About An SEO Strategy’s Importance
Have you ever wondered why your website isn’t on the first page of Google or not even showing up in Facebook? Well, if you don’t have a SEO strategy there’s the problem right there. Of course, there are some people who simply don’t see the need for one, which is a whole other problem in …
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Top 3 Considerations For Ranking With Google
Recently Google started airing a “Myth Buster’s” show in which Martin Splitt, their Webmaster Trends Analyst answers questions like what three key SEO factors you should concentrate on. When asked about this Splitt said that Google uses 200+ signals to determine their SERPs. He even went so far as to say there are three things …
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