For long-term viability your business must show up on Google Maps. If your business doesn’t show up here and has little to no online presence, customers will be skeptical of it. Don’t let this scare you though. Google Maps is a quick, easy way to get online. What Google Maps Marketing is and how to …
Introduction To SEO For Medical Practice
A few years ago, a doctor or a medical practice with a website was something far from being common. Still, things changed a lot in the meantime and now, if you want more patients, they…well, need to find you online. But this isn’t actually easy. Most doctors believe that just having a website should be …
How To Improve Your Local Dental Practice’s SEO
Google is one of the first places people go when they’re looking for a new dentist. However, when they do a simple search for “dentist” they’ll receive over 488 million results. With this in mind, you’ll want to learn how to improve your dental SEO (search engine optimization) so it’s easier for Google’s algorithm to rank …
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The Effects Of Google Ads PPC On Organic Results
PPC is known to affect your organic SEO but how is still something that’s highly debated today. It’s understandable that this must be an indirect affect. In other words, you can’t blame Google Ads alone for raising or lowering you in the SERPs. Nevertheless, there are still many indirect ways these two types of marketing …
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Strategies For Convincing Your Boss About An SEO Strategy’s Importance
Have you ever wondered why your website isn’t on the first page of Google or not even showing up in Facebook? Well, if you don’t have a SEO strategy there’s the problem right there. Of course, there are some people who simply don’t see the need for one, which is a whole other problem in …
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How Google Beacon Will Change SEO as we Know It
Google Beacon is the device that consumers use to help them communicate with you on your mobile device. This is something that can only occur when you’re within a certain geographic range of their store. As such, it’s already had a big impact on local search, but some SEO experts believe that it’s going to …
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4 Things you Need When Starting Your SEO Campaign
There are a lot of complex variables involved in Search engine optimization (SEO). This is why if you’re unfamiliar with the basics, anything more will feel somewhat overwhelming. Even once you learn the fundamentals you’ll need to continue learning more so you can stay competitive. Fortunately, none of this is so technical that the average …
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SEO and PPC – The 2 Main Marketing Tools of 2018
For some time now the Internet marketing industry has depended on paid advertisements. Marketers have learned how technological advances want a website’s content organized. This is important since everyone wants their potential clients to easily find what products or services they’re selling online today. With this in mind, there’s now a great debate about whether …
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SEO Mistakes Can Cost You
SEO is both a science and art nowadays. It’s taken well over 20 years for SEO to become the juggernaut of the industry it is. It took thousands of people untold thousands of hours to get the gist of the process and then to fine tune it to something they can use as a commodity. …
No Worry SEO Link Building
Linkbuilding is just part of one’s overall SEO efforts. It’s a valued process as it is highly evaluated by search engines like Google. Google will see these links as having merit if they’re from websites that are authoritative and relevant to the content on your site. It can be a daunting task but if you …