Most webmasters are not part of large corporate teams or big agencies. They are small guys- running websites on their own as a career or even as a side gig to their day jobs. For this majority, search engine optimization (SEO) can seem like a daunting task, particularly in competitive niches. When you are up …
Predictions on the Future of SEO
Search engine optimization (SEO) can be a tough task for those who are new to web development and marketing. Content management systems (CMS) like WordPress realize this and have over time increased their offerings for easy on-site SEO for their users. This allows novice webmasters to get the benefits of SEO without having to learn …
Page Speed Is Important To Mobile SEO
Anyone who remembers the early days of the web remembers that pages loaded slowly if they had anything on them other than just plain code and text. As one webmaster after another tried to outdo one another, pages loaded slower, but the bandwidth thresholds kept being broken allowing for more bells and whistles to be …
The Evolution of SEO Ranking
Whether or not your website and business are ranking high, and if so to what extent via website search engines will play a critical role in determining the popularity – and success – of your website or business. For example, the most sought-after high ranking Google is by no means an easy search engine to …
SEO And PPC Needs Special Skills
Every business using the web to get ahead needs to have mastery over PPC and SEO. Too often the mistake is that the marketing teams hired by the business don’t make a meld of both practices and much is lost in efficiency and progress. This is something that has to be addressed immediately and the …
Setting Specific Targets before Implementing the SEO Campaign
The search engine landscape has undergone a sea-change in the past few years and is evolving perpetually. Even a few years back, just tweaking the title tag by inserting a relevant keyword or making the textual content more SEO-friendly might have helped catapult your site to a higher rank on the SERP. Unfortunately, many webmasters …
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Automated Social Media Sites: Perfect Platforms for Running SEO Campaigns
It had become a trend of sorts for SEO specialists to treat the process of search engine optimization as exclusively distinct from social media in all its myriad forms. However there were individuals for whom both the concepts were identical. In reality, social media and SEO have a symbiotic relationship and their interdependency is such …
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