Many people have grown weary of their websites languishing on Google and so they’ve chosen to spend a large part of their advertising budget on high rated SEO consultants. Usually these consultants will recommend massively overhauling your website. There are lots of times when this simply backfires and the website slips even further in rankings. …
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The E-Commerce Times conducted a poll from March 25, 2019 – April 1, 2019. When asked, only about 4.32% of people say that there’s enough information on the first page of the SERPs to meet their needs. About 14.05% say they found things on the front page to be rigged. Another 25.41% said that even …
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Today most lawyers understand the role marketing plays in ensuring their firm’s long-term success. Unfortunately, they don’t exercise due diligence with it like they would with their clients. One example of this happens when an attorney decides to pursue law firm SEO instead of going with PPC. Why Your law Firm Needs More Cases Immediately …
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Introduction If you are looking to do better on your local SEO, you probably realize you need content. However, you may not realize that you need specific types of content, such as local content. Local content can make a huge difference on how well your page ranks. In this article, we will focus on the …
On March 5, MOZ will unleash a new upgrade that is very controversial to many. MOZ, a leader in the SEO software, says this upgrade will provide a trustworthy measurement in how worthy a domain is. Spammy and paid links will be weeded out in order to see how well a domain will rank on …
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Surprisingly there are still a lot of people who are confused when it comes to social media marketing. Many of them want to simply know what it is and how to use it – something experts believe we’ll continue seeing more of as a growing number of people go online to talk to one another …
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SEO is exciting because it never stops changing. Google’s algorithm updates, new search innovations, and changes in user behavior means we must be adaptable to be successful. This doesn’t mean we should forego the basics while chasing after new strategies. Instead, there’s a process you must undertake here. Optimizing for Intent The foundation of a …
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Regardless of how well you optimize your website, it will require continual maintenance. This is because it has a lot of moving parts and each of them will impact every other part. One of the most important pieces here is search engine optimization (SEO). While some parts of SEO only need to be done once …
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Oftentimes it’s more of a challenge to get on top than it is to stay there, regardless of whether you’re talking about sports or SEO. When it comes to the search engines, this is what every business wants but not every business can get it. Unfortunately, some businesses will resort to unscrupulous means when this …
When you try to make a case for SEO, you’ll often encounter common objections like it’s unpredictable, takes too long, or PPC is better. Many people also believe that its financial benefits aren’t as good as what you’d reap with social media or PPC. However, the truth is it’s very measurable and typically a better …
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