You have worked hard on your website and business, but it is a matter of time before your competition may outrank you. It is natural to wonder how you can protect your website. Here we will explain how to watch out for negative SEO. First off, you must understand what negative SEO is. An SEO …
Your SEO strategy is what will make your brand visible to others. There are several methods that one could utilize, but many of them are becoming dated. If you want the best for your enterprise, developing a search engine optimization plan can help to ensure this. Therefore, we have developed a listing of SEO strategies …
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When your rankings suddenly take a dramatic drop in the search engine results pages (SERPs), you may find yourself wondering why. Instead of allowing this to make you anxious, take the steps to figure out what’s happened. Have Your Google Rankings Really Dropped? Your rank tracker may be messing up so make sure there are …
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When we think of negative reviews, our mind automatically concludes the business has failed. But in all actuality, a bad review on your website can be a beneficial experience for you and your local SEO approach. By now, you are probably thinking we are crazy for saying this. But it is true. We all know …
Although your word count isn’t a ranking factor with search engines it’s still important for SEO. Search engines want content that’s both relevant and original, but tools recommend word count for competitive analysis and to help Google’s algorithm determine what you’re writing about. What are the Important Steps for Content Optimization? Well-written content will show …
Remember when a single-word keyword was good for SEO? Nowadays, it is all about the long-tail keyword! These keywords play an important part in any search engine optimization plan. These phrases can provide you with many potential customers, and help your business grow. Now is the time to come up with a long-tail keyword plan …
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Many small businesses are using PPC or Pay Per Click. It has helped them to compete with larger players with limited marketing budgets. But with each passing year, the competition has increased as click pricing has increased. Additionally, paid search has become far more complicated over the years. It’s easy to set up ads using …
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While you are running a PPC ad campaign on Google or any other similar platform, you are paying each time someone has clicked on the ad. When you are doing your work well you can expect a large number of clicks for converting them into sales or whatever the objective of the PPC campaign is. …
Until recent past, if you wrote high-quality content, regularly, it had a good chance of destroying your competition in the SERPs. You could get a good search ranking and end up getting a good share of organic traffic to your website. Although having good SEO content on your website is still a major factor for …
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Dominating search results for important terms related to your business is often the primary goal today. Developing a keyword list and integrating them in articles is what most businesses and marketing organizations do. They track rankings of a website for those terms to evaluate the kind of leads they are generating. Both marketers and businesses …
Continue reading “How Low-Hanging Keywords Can Improve Organic Traffic To Your Website”