People try to do SEO on their own and some are pros and some aren’t. There are those that apply SEO ethically and some that do not. Knowing the inside and outside of SEO is a major plus in today’s need for website traffic and knowing what Google penalizes you for is the first step. …
Six SEO Tips To Optimize Your Website
SEO or Search Engine Optimization is an acquired skill that no webmaster can do without. The skills required take a good amount of study and practice. There’s lots of theory and application and there are some basics that need to be followed to get the best out of SEO. 1-Social networking. Social networking is the …
Was Expedia Hit by a Negative SEO Campaign?
Something happened to Expedia’s website ranking on Google searches, making it appear as if it may have been hit by a negative SEO campaign. This is according to an analysis performed by the firm that discovered the problems. Between January 12 and 19, Expedia lost a quarter of its visibility in Google search. This occurred …
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The Demise of Guest Blogging for SEO
For years, guest blogging has been a method individuals have used to build links to their websites. In 2014, expect things to change. Why? It’s because guest blogging, once filled with good intentions, has now become a spammy practice. If you have been doing a lot of guest blogging lately, then you may not be …
The Role of the How Search Works Website in Your SEO Efforts
In order to use the How Search Works website, all you have to do is Google it and you will find it at the top of the search results page. After you click, you are brought to a page that shows you the story of how search works. The first part focuses on crawling and …
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The “New SEO” is Old Fashioned Marketing
SEO is the subject of a lot of change. There is change in how Google evaluates signals and treats brands. There are also changes in how optimization in the new landscape is approached. Overall, there is a lot of uncertainty within the realm because of the amount of change that happens. Sometimes it is even …
Simple SEO and SEM Strategies to Boost Rankings
When you want to have a highly effective website, there are some SEO and SEM practices that you can incorporate into your website to ensure it performs well and that it converts visitors into customers the way you want it to. The following are tips that can help you better succeed at improved rankings. Disavow …
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Google allows custom URL for Google+ pages
Following Facebook, Twitter and other Social Media giants Goggle finally has made the customization of the Google+ URL available. It’s however not for everybody and is not as flexible as it sounds. To qualify for personal Google+ page it needs to have 10 or more followers, be at least 30 day old and have a profile photo. …
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Matt Cutts Answers Questions About Guest Blogging and Search Engine Results
It’s time to take a look at some questions head of Google’s webspam team, Matt Cutts answered today over on his YouTube channel. Each of these questions have to do with search engine optimization in some way or another and are designed to aid webmasters in making good decisions regarding site content and structure. One …
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What is Penguin 2.1 and How to Deal With It
Google has been busy lately! We just talked about how Hummingbird launched, marking one of the biggest algorithm changes for the search engine in ten years. Now, we’re going to talk about Penguin 2.1, a update to the webspam monitoring side of things that affects about 1% of search results and allows users to find …
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